Consistent Stories. Predictable Monthly Cost.
Many nonprofits know video works—but struggle to produce it consistently. This retainer is designed for organizations that want to move beyond one-off videos and build a steady rhythm of storytelling throughout the year.
Instead of scrambling for content around campaigns and events, you gain a trusted production partner who understands your mission, your audience, and your goals.
What’s Included
Quarterly Storytelling Videos
Each quarter, we produce a 2-minute story highlighting your impact—whether it’s a client story, program spotlight, or donor-focused narrative.
Annual total: 4 story-driven videos
One Core “Anchor” Video
Once per year, we create a flagship video that serves as your main piece of visual storytelling. This can be used as:
A brand story video
A year-end appeal
A fundraising or awareness campaign video
This video often becomes the foundation for your website, donor meetings, and major campaigns.
Event Coverage + Highlight Film
We capture one key event during the year and deliver a polished highlight video—perfect for donor follow-up, social media, and future promotion.
Production Approach
This retainer is built for efficiency without sacrificing quality.
Filming Days Include:
1 full day of interviews for quarterly stories (with flexibility for additional interviews)
½ day of event coverage
Two additional ½-day shoots for B-roll or interviews for the main video
By planning filming days strategically, we reduce costs while ensuring we capture everything needed to tell your story well. Thoughtful planning allows us to maximize each shoot and repurpose footage across multiple videos—stretching both time and budget further.
What This Covers
Your retainer includes:
Strategic pre-production & planning
Location scouting
Professional filming (full & half-day shoots)
Equipment & insurance
Professional editing & post-production
Licensed music & secure digital storage
Ongoing project management & production oversight
This is full-service video production, not just filming and editing.
Investment
Annual Investment: $22,740
Monthly Retainer: $1,895
This spreads the cost of professional video production across the year, making it far more accessible than commissioning each video individually.
Many nonprofits find this retainer costs less than a single full-time staff hire, while delivering year-round, high-quality video content.
Who This Retainer Is Best For
This package is a great fit if you:
Want consistent, high-quality video without managing freelancers
Need storytelling content for fundraising, marketing, and donor engagement
Prefer predictable monthly costs over one-off project fees
Value a creative partner who understands nonprofits and mission-driven work
Let’s See If It’s a Fit
Every organization is different. Before recommending a retainer, let’s chat to better to understand your goals, campaigns, and capacity.