Nonprofit Spotlight Video

Shine a light on one story—clearly and powerfully.

A spotlight video focuses on one person, program, or initiative and brings it to life through story. It’s one of the most effective ways to help supporters understand impact on a human level—without requiring a large-scale production.

If you’ve watched the example video on this page, you’ve seen how a short, focused story can create meaningful connection.

What You’ll Receive

~2 Minute Spotlight Video

A concise, story-driven video designed to highlight a single aspect of your organization’s work.

Spotlight videos are often used to:

• Feature a specific program or initiative

• Highlight a participant, volunteer, or staff member

• Share impact in donor communications or social media

This format works especially well when clarity and emotional connection are the goal.

Interview-Based & Purposefully Simple

Spotlight videos are built around one primary story.

We focus on:

• A guided interview to shape the narrative

• Supporting B-roll that shows the story in action

• Clean, intentional editing that keeps the focus where it belongs

By keeping the scope tight, we’re able to deliver a high-quality story efficiently.

Production Details

Filming Includes:

• ½ day of on-location filming

• One primary location

• Interview and supporting B-roll capture

This structure keeps production streamlined while ensuring the story is told with care.

What’s Included

This is a full-service, clearly defined production.

• Pre-production planning & story prep

• Location scouting

• Professional half-day filming

• Post-production editing (3 days)

• One round of revisions

• Licensed music & secure digital storage

• Project management & delivery

Everything needed for a polished final video is included.

Investment

Total Investment: $6,510

This package offers a strong balance of quality, clarity, and affordability—making it a popular choice for nonprofits looking to tell individual stories well.

Many organizations use spotlight videos to strengthen donor relationships by putting real faces and real impact front and center.

Is a Spotlight Video Right for You?

This package is a great fit if you:

• Want to highlight a specific person, program, or outcome

• Need a professional story without a large production footprint

• Are creating content for donor updates, email campaigns, or social media

• Value authenticity and focus over scale

Let’s Tell the Right Story

Not sure if a spotlight video is the best next step? I offer a complimentary 20-minute consultation to help you decide.