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Nonprofit Spotlight Video

Shine a Light on One Story—Clearly and Powerfully

A Spotlight Video focuses on one person, program, or initiative and brings it to life through story. This entry-level offering is one of the most effective ways to help supporters understand impact on a human level—without requiring a large-scale production.

Watch the example video to see how a short, focused story can create meaningful connection.

What You’ll Receive

Spotlight Video (2 min long)

A concise, story-driven video designed to highlight a single aspect of your organization’s work.

Spotlight videos are often used to:

  • Feature a specific program or initiative

  • Highlight a client, volunteer, or staff member

  • Share impact in donor communications or social media

This format provides you with the high quality storytelling and production level from Mustard Seed Cinema at an affordable price.

Interview-Based & Purposefully Simple

Spotlight videos are built around one primary story or person

We focus on:

  • Expert planning and prep to make sure we’re telling the right story in the right way.

  • A guided interview to shape the narrative

  • Supporting B-roll that shows the story in action

  • Clean, intentional editing that keeps the focus where it belongs


What’s Included

This is a full-service, clearly defined production.

  • Pre-production planning & story prep

  • Location scouting (1 location)

  • Professional half-day of filming with 2-person crew and standard gear package

  • Post-production editing for a single 2 min video

  • One round of revisions

  • Licensed music & secure digital storage

  • Project management & delivery

Everything needed for a polished final video is included.

Investment

Starting Price: $6,550

This package offers a strong balance of quality, clarity, and affordability—making it a popular choice for nonprofits looking to tell individual stories well. There are options to customize the package for your specific needs, including an upgrade to a full day of filming to allow for more interviews and locations.

Many organizations use spotlight videos to strengthen donor relationships by putting real faces and real impact front and center.

Is a Spotlight Video Right for You?

This package is a great fit if you:

  • Want to highlight a specific person, program, or outcome

  • Need a professional story without a large production footprint

  • Value authenticity and quality over scale


Ready to take the next step?